Design: Chicago 2013 Photo

Design: Chicago 2013

April 10, 2013, 4:00 - 5:00 p.m.
James L. Allen Center
Evanston, IL 60208

Leadership by Design

Visit the Design:Chicago website.

Northwestern University's McCormick School of Engineering, Kellogg School of Management, Segal Design Institute, and Master of Product Design and Development program are pleased to host the seventh annual Design:Chicago seminar. The speakers will discuss “Leadership by Design”: how leaders structure their organizations to harness and use design of products, services, processes, and organizations as a competitive strength and opportunity for change in today's corporate landscape.

There is no charge for attendance at Design:Chicago, but space is limited and reservations will be taken on a first-come, first-served basis.

Please register early. We look forward to seeing you there.


Hugh Ekberg (MEM ’94, Kellogg ’94)
President, Kitchen & Bath Americas at Kohler Co.

Matt Levatich (MEM ’94, Kellogg ’94)
President and Chief Operating Officer, Harley-Davidson Motor Co.

Bob Plaschke (McCormick ’85)
Chairman and Chief Executive Officer, Sonim Technologies

Patrick Douglas
Associate Design Director, IDEAS Team, Target Corporation

Bracken Darrell
President and Chief Executive Officer, Logitech International SA


Walter Herbst
Director, Master of Product Design and Development program, McCormick School of Engineering and Applied Science
Founder, Herbst Lazar Bell

Greg Holderfield
Director, Segal Design Institute
Co-director, MMM program

Contact Debbie Labedz at 847-467-1604 or for further questions.