Design: Chicago 2016Photo

Design: Chicago 2016

April 6, 2016,4: 00 - 6: 30p.m.
James L. Allen Center
Evanston, IL 60208

Building Business with Design

Northwestern University's McCormick School of Engineering, Kellogg School of Management, Segal Design Institute, MMM program, and Master of Product Design and Development Management program are pleased to host the annual Design:Chicago™ seminar on April 6, 2016.

Design professionals from PepsiCo, Umbra, and Slice, Inc. will speak on “Building Business with Design.”

The event will take place from 4 to 6:30 p.m. on Wednesday, April 6 in the McCormick Tribune Auditorium, James Allen Center, 2169 Campus Drive, Evanston.

The popular event is free and open to the public, but registration is required.


Panelists Include

  • Martin Broen, vice president of global product design and design innovation, PepsiCo
  • Paul Rowan, co-founder and vice president of inspiration, Umbra
  • T.J. Scimone, founder and CEO of Slice, Inc.


Walter Herbst
Director, Master of Product Design and Development Management program, McCormick School of Engineering and Applied Science
Founder, Herbst Lazar Bell

Greg Holderfield
Director, Segal Design Institute
Co-director, MMM program