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MMM Student Spotlight: Cameron Scovil

March 17, 2017
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Cameron Scovil
Cameron Scovil, MMM '17
Meet Cameron Scovil, a MMM student who will graduate this June. Cameron earned both a BS and an MS in Mechanical Engineering from Northwestern before working in R&D and technology. Last summer, he interned with Anheuser-Busch InBev. Read our Q & A with Cameron to hear his perspective on the MMM Program today.

What made you decide to join the MMM Program?

Cameron: I went to Northwestern for undergrad and grad school previously, so Kellogg was always on my radar for business school. As far as MMM goes, I came from an engineering/design/R&D background in the electronics industry. I had always enjoyed working with technology, designing products that solved real customer problems. After working in that space for five years, however, I realized that I wanted to be working on innovation strategy—understanding how R&D, technology, and design influence broader business decisions—rather than engineering solutions myself. After doing my research on top business schools, I realized that MMM in particular would allow me to move into a more strategic role while still keeping the innovation piece that I had always been so attracted to. It was the best of both worlds for me.

How is the MMM Program helping you reach your goals?

Cameron: The experiential nature of the program has been the biggest differentiator for me. Working with real-world clients through Research-Design-Build during my first year and through Business Innovation Lab during my second year gave me extremely valuable experiences that I’ll be able to draw from for years to come. “Design thinking” needs to be learned through doing; sitting in a lecture hall and listening to a professor speak about ethnographic research methods or framework generation doesn’t work. Being immersed in those types of experiences for two years—and honing those skills with a real company for fifty hours a week during my summer internship—has given me a huge leg up on most other business school students I’ve met.

How did the MMM Program help you with your summer and decision to go full-time at ZX Ventures, AB InBev’s internal incubator & venture capital group?

Cameron: MMM was instrumental in landing an internship and full-time offer in the Disruptive Growth group at ZX Ventures. For starters, ZX reached out to me about the internship specifically because I was a MMM—they learned about the program through other applicants and realized that what we were learning in MMM aligned well with what they were doing internally. The entire team at ZX sees design thinking as a foundational concept—so much so that the first two weeks of the summer were spent in a “boot camp” for lean startup methodology and design thinking to ensure all interns were familiar with the process. Having already been immersed in design thinking for twelve months prior to the internship, I was able to hit the ground running. I had an amazing experience over the summer and can’t wait to go back after graduation.

What excites you the most about the MMM Program?

Cameron: I can’t wait to see where my classmates end up five or ten years down the line. It’s an exciting time to be in the innovation space, and I feel like MMM is ground zero for the next big wave of business innovation. Large companies are being disrupted by smaller startups on an almost weekly basis—it’s turned into a “disrupt-or-be-disrupted” type of world. But those large companies are finally starting to catch on a bit…and when you’re looking to get ahead of the curve, you need to understand how to innovate in the context of a larger corporation. MMM produces graduates who understand how to thread that needle.

What stands out about the MMM Program?

Cameron: For me, MMM is all about the people. My classmates and I joke around about being a faMMMily…but it’s truly become that in a lot of ways over the last two years. I can’t say enough good things about them—I don’t know that I’ve ever been around a group of such driven, enthusiastic, intelligent, humble people in my life. I can’t imagine what Kellogg would have been like without them.